Friday, August 15, 2008

The Amazon juggernaut

A recent story in iStockAnalyst, Amazon.com to Acquire AbeBooks, sent a chill down my spine. Jeff Bezos wants nothing less than world domination. So, why am I surprised? Looks like everyone wants to dominate the world these days: Microsoft, Google, Apple, Dewan Bandaraya ...

According to the report, Amazon.com, Inc. has announced that, subject to closing conditions, it has reached an agreement to acquire AbeBooks. Those who are familiar with it, AbeBooks is an online marketplace with (reportedly) over 110 million titles, primarily, used, rare and out-of-print books that are listed by thousands of independent booksellers from around the world or, in other words, the only credible online competition for Amazon.com. One will be able to find pretty much any book that has been printed on Abebooks, and buy it if one is willing to pay the price. From our survey, the prices are very reasonable. But the main cost, due to our geographical location, will be the postage. (I still haven't decided if I want to spend USD25.00 -- not including postage -- for a mass-market paperback edition of John Allegro's The Sacred Mushroom and the Cross.)

I understand that the operative word in business today is no longer monopoly. It is hegemony -- the little guys can set up all the bookshops they want, but we are going to take a cut from it all ... mwahahahaha.

Both the companies are making the customary 'best experience for customers' noise. Russell Grandinetti, vice president of books for Amazon.com says, "AbeBooks provides a wide range of services to both sellers and customers, and we look forward to working with them to further grow their business ..." Right. And Hannes Blum, chief executive officer of AbeBooks is quoted, "This deal brings together book sellers and book lovers from around the world, and offers both types of customers a great experience ... We are very excited to be joining the Amazon family." Right again.

The report says that AbeBooks will continue to function as a stand-alone operation based in Victoria, British Columbia. Let's see how long that will last.

Meanwhile, Richard Cohen in his Washington Post blog, The Book on the Shelf, laments the death of the book as we know it. He writes, "What Jeffrey P. Bezos, Amazon's founder, wants more than anything is to do away with the book as we know it." He further says that according to Steven Kessel, one of Amazon's 'top guys' in charge of 'digitizing everything in sight', Bezos once said that 'he couldn't imagine anything more important than reinventing the book ...'

Does Bezos read? I mean seriously read? Does he know what a book is?

Richard Cohen goes on, "The book is warm. The book is handy. The book is handsome to the eye. The book occupies the shelf of the owner and is a reflection of him or her ... The book is always there, to be reached for, to be thumbed and, too often, I admit, to wonder about: Why did I buy this? My bookcase is full of mysteries."

It is at this point that the sitcom laugh track goes, "Aawwww ..."

But yes, I know how it feels. I feel so comfortable in my little room (into which I crawl when I want to be by myself) surrounded by my books I have acquired through the ages ... some are fifty years old ... no, more ... I inherited some from my father, and he got some of those from my grandfather. Bezos wants to replace all that? Surely, there are better things to replace.

(Am I just being over-sentimental here? Did I not feel something similar when my collection of vinyl records became obsolete? Was that the same?)

Richard Cohen further writes, "Bezos will win. Amazon has this device that downloads books. It is called the Kindle, which must be one of those focus group words. Sounds like the German word for children. Sounds like kind. Sounds innocent. Of course, it is not. My friends, book lovers all, have bought Kindles. At first, I was shocked: You? A Kindle? It's like discovering some sort of secret perversion."

Sigh. Are we simply being nostalgic? Soft? Is the Kindle really only a perversion?

Please, tell me that it is.

iStockAnalyst

The Wasington Post